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Business Development Manager

If you're a motivated and self-starting sales professional, who enjoys the challenge of finding creative and intelligent ways of engaging with prospective clients, DAC Group has a career defining opportunity for those that are looking to establish experience and grounding in cutting-edge digital marketing solutions. As a performance digital marketing agency, DAC Group provides quantitatively measurable, online lead generation and directional marketing solutions for Fortune 500 brands, through a combination of proprietary technology and top-tier expertise in search marketing and optimization. The performance of our digital marketing programs far exceeds that of industry norms, as well as that of our competitors. Simply put, we've got great stories to tell, and we're looking for good folks who can foster new conversations with enterprise-level prospects. 

We are seeking a dynamic Business Development Manager to develop and mine an active pipeline of location-based digital marketing opportunities.

As a Business Development Manager, you are responsible for growing our new business client base with a focus enterprise level clients across Canada. You will be responsible for capturing the imagination and attention of potential clients and getting them excited about the market leading solutions and services that DAC Group has to offer.  If you have an existing network of beneficial contacts/relationships then you can hit the ground sprinting. We offer a competitive base salary and lucrative commission program.

This role reports directly to the Business Development Director and is based in our Toronto (North York) office.


  • Research, identify, prospect, contact and assist in the selling of DAC digital marketing services to prospects across Canada. ​
  • Build, lead and grow your own prospect list, while managing the sales cycles of your portfolio.
  • Drive significant growth in the market for new clients, achieving or exceeding individual quota through aggressive sales strategy and practices including self-initiated lead generation and prospecting.
  • Territory/Vertical identification and research, to formalize a go to market strategy and create qualified target accounts.
  • Work closely with President, Business Development Director, VP of Client Strategy, Account Team and other management team members throughout the sales cycle; Facilitate the sales process, bringing in the appropriate resources at the appropriate time. ​
  • Develop a transition plan for onboarding new DAC Group clients to Account Services.
  • Continue to demonstrate expert knowledge of digital marketing performance solutions, DAC services and proprietary platforms and methodologies.
  • Daily and ongoing maintenance / upkeep of sales activity data in required systems and databases (i.e. CRM). 
  • Represent DAC Group in sales related external functions and events as required. 
  • Most travel is local; however, some overnight travel may be required occasionally.


  • Minimum of 3-5 years of consultative sales experience, ideally, selling marketing solutions to large, national companies.
  • Experience selling digital products and services.  These include lead generation and marketing solutions such as SEO/SEM, social media, mobile and online local presence and reputation management solutions.
  • High proficiency in simplification and communication of value propositions, ROI etc. 
  • An active network of contacts/relationships that could potentially benefit from DAC services and solutions.
  • History of successful sales achievements.
  • Ability to prospect, find, connect and establish effective relationships with senior-level decision makers within an organization.
  • Process oriented and an ability to drive/manage relationships systematically.
  • Self-motivated, team oriented, results-driven, and enthusiastic. 
  • Excellent communication (written and verbal) and interpersonal skills.
  • Solid presentation skills, with the ability to think quickly, consultatively, and nimbly when presenting to client and prospects.
  • Good business acumen, with the ability to understand a prospects business in a variety of industries.
  • Experience with a CRM tool such as Microsoft Dynamics (preferred).
  • Proficiency with the MS suite of applications including Outlook, Power Point, Excel and Word.
  • Up-to-date with the latest trends and best practices in online marketing and measurement.
  • Must work well in a team selling environment.

What’s In It for You?

Career Development and Training

  • Motivating work environment
  • Values that we actually implement: Enthusiasm, execution, curiosity, and courage 
  • Professional and personal growth, with a number of training opportunities offered to help you attain career success 

Other Awesome Perks

  • Flexible hours and work environment 
  • Free Parking
  • Free breakfasts and snacks
  • Gym in Building and yoga classes
  • Casual dress every day of the week 
  • Competitive Salary and Benefits package 
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